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- Outlet stores exist for several reasons123:
- To get rid of factory seconds or outdated merchandise at discounted prices.
- To offer attractive prices in locations far from central shopping districts.
- To manage inventory.
- To engage in price discrimination through consumer self-selection.
Learn more:✕This summary was generated using AI based on multiple online sources. To view the original source information, use the "Learn more" links.Why do outlet stores exist? The answer may seem obvious to most shoppers—they are places where companies get rid of factory seconds or outdated merchandise at fire-sale prices.hbswk.hbs.edu/item/why-do-outlet-stores-existOutlet stores offer attractive prices in locations far from central shopping districts. The main perspectives on why outlet stores exist can be broadly classified into inventory management, geographic segmentation, and price discrimination through consumer self-selection.www.hbs.edu/faculty/Pages/item.aspx?num=51775The growth of outlet mall popularity can be attributed to several factors:
- Improved accessibility across the country due to better transportation networks;
- Increase in consumer spending power;
www.outletshoppers.com/the-history-of-outlet-malls/ - People also ask
Why Do Outlet Stores Exist? - HBS Working Knowledge
Created in the 1930s, outlet stores allowed retailers to dispose of unpopular items at fire-sale prices. Today, outlets seem outmoded and unnecessary—stores have bargain racks, after all. Donald K. Ngwe explains why outlets still exist. See more
One leading product manufacturer in the fashion apparel and accessories category agreed to provide Ngwe with consumer data in return for a detailed analysis of its customers. Behind the company's interest was an anxiety about whether its outlet stores were … See more
At HBS, Ngwe plans to continue to looking into the pricing, investigating what it says both about companies' selling strategy and about their customers' buying preferences. His latest research explores grocery stores—a much more complicated and competitive … See more
"By virtue of going to an outlet, you are revealing something about yourself to the seller," says Ngwe. "By the fact that you drove there, the [retailer is] going to offer you a lower-quality … See more
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Why Do Outlet Stores Exist? - Forbes
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Outlet store - Wikipedia
An outlet store, factory outlet or factory store is a brick and mortar or online store where manufacturers sell their merchandise directly to the public. Products at outlet stores are usually sold at reduced prices compared to regular stores due to being overstock, closeout, factory seconds, or lower-quality versions manufactured specifically for outlets. Traditionally, a factory outlet was a store attached to a factory or warehouse, sometimes allowing customers to watch th…
Wikipedia · Text under CC-BY-SA license- Estimated Reading Time: 5 mins
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The Function of Outlet Stores - Research Summary - Faculty
WEBUsing a highly detailed data set from a major U.S. luxury fashion goods firm, Professor Ngwe is able to look at market segmentation by underlying consumer tastes rather than …
Donald Ngwe | Economics | Columbia University
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WEBdifferent reasons for shopping at outlet malls are identified using factor analysis - price/value, merchandise, recreational, saving and deal seeking reasons.
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WEBJan 18, 2002 · In fact, outlet stores are his "favorite consumer scam. Outlets are just a big way for stores to get rid of old merchandise, and it's rarely a bargain at that."
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WEBSearch by Zip Code or City & State. To find your local Grocery Outlet store, please use our Store Locator. Enter your zip code or region to get started.
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