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- A landing page is a standalone web page created specifically for a marketing or advertising campaign123. It is where a visitor "lands" after they click on a link in an email, or ads from Google, Bing, YouTube, Facebook, Instagram, Twitter, or similar places on the web2. Landing pages aim to capture information from contacts in exchange for something of value, such as a retail offer code or business-to-business (B2B) insights in the form of a white paper1.Learn more:✕This summary was generated using AI based on multiple online sources. To view the original source information, use the "Learn more" links.
A landing page aims to capture information from contacts in exchange for something of value, such as a retail offer code or business-to-business (B2B) insights in the form of a white paper. Landing pages are different from other web pages in that they don’t live in the evergreen navigation of a website.
mailchimp.com/marketing-glossary/landing-pages/In digital marketing, a landing page is a standalone web page, created specifically for a marketing or advertising campaign. It’s where a visitor “lands” after they click on a link in an email, or ads from Google, Bing, YouTube, Facebook, Instagram, Twitter, or similar places on the web.
unbounce.com/landing-page-articles/what-is-a-land…A landing page is a standalone web page created for a particular digital marketing campaign, as part of a wider marketing strategy. A user will reach it by clicking on an advertisement that leads to the landing page.
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