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- Outlet stores exist for several reasons123:
- To get rid of factory seconds or outdated merchandise at discounted prices.
- To offer attractive prices in locations far from central shopping districts.
- To manage inventory.
- To engage in price discrimination through consumer self-selection.
Learn more:✕This summary was generated using AI based on multiple online sources. To view the original source information, use the "Learn more" links.Why do outlet stores exist? The answer may seem obvious to most shoppers—they are places where companies get rid of factory seconds or outdated merchandise at fire-sale prices.hbswk.hbs.edu/item/why-do-outlet-stores-existOutlet stores offer attractive prices in locations far from central shopping districts. The main perspectives on why outlet stores exist can be broadly classified into inventory management, geographic segmentation, and price discrimination through consumer self-selection.www.hbs.edu/faculty/Pages/item.aspx?num=51775The growth of outlet mall popularity can be attributed to several factors:
- Improved accessibility across the country due to better transportation networks;
- Increase in consumer spending power;
www.outletshoppers.com/the-history-of-outlet-malls/ - People also ask
Why Do Outlet Stores Exist? - HBS Working Knowledge
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