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- Here are some competitive intelligence analysis techniques123:
- SWOT / TOWS analysis: Assess strengths, weaknesses, opportunities, and threats.
- Porter’s Four Corners: Developed by Michael E. Porter, this method analyzes industry dynamics.
- Porter’s Five Forces: Examines competitive forces within an industry.
- Value chain analysis: Evaluates a company's internal processes.
- BCG growth-share matrix: Assesses a company's product portfolio.
- Scenario analysis: Explores potential future scenarios.
- PEST analysis: Considers political, economic, social, and technological factors.
Learn more:✕This summary was generated using AI based on multiple online sources. To view the original source information, use the "Learn more" links.7 competitive intelligence analysis techniques
- 1. SWOT / TOWS analysis SWOT stands for strengths, weaknesses, opportunities, and threats. ...
www.safegraph.com/guides/competitive-intelligenceHere are our top five competitive intelligence techniques:
- Win/loss analysis
- Customer research and interviews
- Competitor research
- Passive monitoring and tools
www.competitiveintelligencealliance.io/competitive …Some common forms of competitive intelligence analysis include: SWOT Analysis (Strengths, Weaknesses, Opportunities, Threats) SWOT is a data-driven strategic planning technique that seeks to assess a given company's competitive positioning.www.placer.ai/guides/competitive-intelligence - People also ask
Competitive Intelligence: Definition, Types, and Uses - Investopedia
Learn what competitive intelligence is and how it helps businesses understand their competitive environment and opportunities. Find out the types of competitive intelligence, the sources of information, and the ethical considerations. See more
Competitive intelligence, sometimes referred to as corporate intelligence, refers to the ability to gather, analyze, and use information collected … See more
By definition, competitive intelligence assembles actionable information from diverse published and unpublished sources, collected … See more
Competitive intelligence activities can be grouped into two main silos: tactical and strategic. Tactical intelligence is shorter-term and seeks to … See more
Let's run through several more specific types of competitive intelligence. This list is not meant to be exhaustive, but it could include: 1. Market Intelligence: Market intelligence involves gathering and analyzing data about the market environment in which … See more
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