When working with the question, what are the main attributes of a good product listing, focus on PLP UX from the customer’s perspective. And this means, even if you have a site… See more

Everlane’s product listing page lays special importance on display—and here are few things they get right: ✔ The background color palette—despite slight variations, the different ph… See more

Persuasion triggers leverageFOMOto kick off conversions—they’re essentially your “almost gone” and “fast finishing” labels. To make their PLP marketing stronger, Missguide… See more

Especially for top-of-the-funnel visitors, catching sight of bestsellers upon landing on a product listing page creates trust. Exactly what Home Depot leverages in their product listi… See more

A study byBaymard Institute reveals that displaying product categories in the main navigation makescustomer journeyssmoother. Waterstones allows users to cli… See more