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- Target market selection involves identifying a group of consumers who are most likely to buy a product or service12345. Here are some examples of target markets and products that might be marketed within them1:
- An action figure targeted to boys aged 9-14
- A pair of vegan running shoes created from recycled materials targeted at eco-conscious athletes aged 24-45
- A high-end, direct-to-door meal kit company that targets busy professionals with disposable income ages 30-45
Learn more:✕This summary was generated using AI based on multiple online sources. To view the original source information, use the "Learn more" links.Some examples of target markets—and products that might be marketed within them—include the following:
- An action figure targeted to boys aged 9-14
www.coursera.org/articles/target-market6 key target market examples
- Education Here’s a target market example for those marketing higher education institutions such as colleges and universities. ...
localiq.com/blog/target-market-examples/A company identifies several target markets and designs separate, concentrated strategies for each. Separate brands are developed to serve each of the segments. Consider Nike, for example, which (like most apparel companies) offers different products for different segments.openstax.org/books/principles-marketing/pages/5-…For example, an automotive company can split customers into two categories: price-sensitive and price-insensitive. The price-sensitive category may be characterized as one with less disposable income. The second step is targeting, in which the company selects the segment of customers they will focus on.corporatefinanceinstitute.com/resources/managem…Target market includes individuals who have almost similar expectations from the organizations or marketers. Obese individuals all across the globe look forward to cutting down their calorie intake. Marketers understood their need and came up with Kellogg’s K Special which promises to reduce weight in just two weeks.www.managementstudyguide.com/target-market-s… - People also ask
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