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Here's a step-by-step guide on how to create a manual lead scoring system in Salesforce:
- Create a custom number field on the Lead object to store the lead score. ...
- Define the criteria for your lead scoring model based on lead properties such as job title, industry, company size, or engagement with your website or content.
- Assign point values to each criterion. ...
- Create a formula field to calculate the total lead score based on the assigned point values. ...
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