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- CRM stands for customer relationship management, which is a technology for managing interactions with customers and potential customers12. A sales CRM is a type of CRM that handles the process of selling, from generating leads to closing deals3. It allows you to build a sales pipeline, track leads, and improve visibility on sales opportunities3. A sales CRM helps companies stay connected to customers, streamline processes, and improve profitability2.Learn more:✕This summary was generated using AI based on multiple online sources. To view the original source information, use the "Learn more" links.
Definition of CRM: CRM stands for customer relationship management, or the process of managing interactions with existing and prospective customers during the sales process.
mailchimp.com/crm/what-is-crm/Customer relationship management (CRM) is a technology for managing all your company’s relationships and interactions with customers and potential customers. The goal is simple: Improve business relationships. A CRM system helps companies stay connected to customers, streamline processes, and improve profitability.www.salesforce.com/ap/crm/what-is-crm/A sales CRM handles the process of selling from point A to B, encompassing sales leads, sale processes, and sales teams. It allows you to build a sales pipeline, track leads, and achieve significantly better visibility on sales opportunities.
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