Online shopping is a form of electronic commerce which allows consumers to directly buy goods or services from a seller over the Internet using a web browser See more

History of online shopping
One of the earliest forms of trade conducted online was IBM's online transaction processing (OLTP) developed in the 1960s, which … See more

Online customers must have access to the Internet and a valid method of payment in order to complete a transaction. Generally, higher levels of … See more

Consumers find a product of interest by visiting the website of the retailer directly or by searching among alternative vendors using a See more

Alternative names for the activity are "e-tailing", a shortened form of "electronic retail" or "e-shopping", a shortened form of "electronic … See more

Statistics show that in 2012, Asia-Pacific increased their international sales over 30% giving them over $433 billion in revenue. That is a … See more

The marketing around the digital environment, customer's buying behaviour may not be influenced and controlled by the brand and firm, when they make a buying decision that might concern the interactions with search engine, recommendations, … See more