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- Actions and decisions of buyers in organizationsLearn more:✕This summary was generated using AI based on multiple online sources. To view the original source information, use the "Learn more" links.Industrial buying behavior is the actions and decisions of buyers in organizations, such as producers, resellers, and government agencies.the-definition.com/term/industrial-buying-behaviorParkinsson & Baker (1986) construed that the industrial buying is the buy of a product which is made to satisfy the entire organization instead of satisfying just one individual. Industrial buying behaviour is considered as being a basic concept when investigating buyer behaviour in organizations.www.civilserviceindia.com/subject/Management/no…
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WEBOct 1, 1973 · The Model of Industrial Buying Behaviour (Sheth, 1973), illustrated in Figure 48, is a generic model which attempts to explain all types of industrial buying decisions.
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