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  2. To collect competitive intelligence, you can follow these steps12:
    1. Check product-related pages on your competitors' websites, including product descriptions, reviews, and forum activities.
    2. Purchase competitor products to analyze them.
    3. Understand their pricing strategies.
    4. Keep an eye on product reviews.
    5. Use competitive intelligence tools.
    6. Read employee reviews.
    7. Research LinkedIn profiles.
    8. Check who's active on Quora.
    9. Identify your competitors and areas of interest to track.
    10. Gather intelligence.
    11. Create a competitive analysis.
    12. Communicate the gathered information.
    13. Turn data into actionable results.
    Learn more:

    23 Ways To Collect Competitive Intelligence Like A Pro

      www.intellspot.com/competitive-market-research/

      6 Steps to Design a Successful Competitive Intelligence Process

        www.crayon.co/blog/competitive-intelligence-process
         
      • People also ask
        How do companies get competitive intelligence?Competitive intelligence can be gathered by going through business ads or visiting the competitor's website. A company can learn which business practices consumers like best by searching through business reviews. None of these information-gathering techniques carry direct financial costs.
        How do I achieve competitive intelligence analysis?We feel the following six steps are fundamental to succeeding at competitive intelligence analysis: 1. Define Your Business Objectives Clearly defining overall business objectives focuses your CI efforts from the outset. This ensures that valuable time and resources are spent gathering only relevant business intelligence. 2.
        How can you improve your competitive intelligence?You want to ensure that the key stakeholders see your findings and that the data is being leveraged to improve your own strategies. The State of Competitive Intelligence report found that 78% of companies share their competitive intel via email, 64% use meetings, and 28% of companies use an internal chat.
        How do I get Started on competitive intelligence?Regardless of your team's resources, you can get started on competitive intelligence quickly, with minimal overhead. Companies of all sizes and niches can benefit from ongoing competitive intelligence practices. That’s especially true if you’re branching out into a new market or want to improve your current positioning against your competitors.
         
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