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- Marketing is the process of getting people interested in your company's product or service1. It involves market research, analysis, and understanding your ideal customer's interests1. Marketing pertains to all aspects of a business, including product development, distribution methods, sales, and advertising1. According to the American Marketing Association, marketing is “the activity, set of institutions, and processes for creating, communicating, delivering, and exchanging offerings that have value for customers, clients, partners, and society at large”2. Marketing is the art and process of building, managing and maintaining an exchange relationship3.Learn more:✕This summary was generated using AI based on multiple online sources. To view the original source information, use the "Learn more" links.Marketing is the process of getting people interested in your company's product or service. This happens through market research, analysis, and understanding your ideal customer's interests. Marketing pertains to all aspects of a business, including product development, distribution methods, sales, and advertising.blog.hubspot.com/marketing/what-is-marketingMarketing is defined by the American Marketing Association as “the activity, set of institutions, and processes for creating, communicating, delivering, and exchanging offerings that have value for customers, clients, partners, and society at large 1.”open.lib.umn.edu/principlesmarketing/chapter/1-1-d…Marketing is the art and process of building, managing and maintain an exchange relationship; where you start with attract the customers, establishing a relationship with them, and finally maintaining it by satisfying their needs.www.marketingtutor.net/marketing-concepts/
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