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- Marketplace business model is a virtual space where buyers and sellers can connect in order to buy and sell goods and services1. The marketplace is the intermediary which adds value by facilitating this connection using a proprietary platform1. The operating model of a marketplace depends on two basic strategies2:
- The marketplace brand attracts the buyers and the sellers to use its platform and develop a network effect.
- The marketplace provides a platform for the buyers and the sellers to interact and trade.
Learn more:✕This summary was generated using AI based on multiple online sources. To view the original source information, use the "Learn more" links.The marketplace business model is a virtual space where buyers and sellers can connect in order to buy and sell goods and services. The marketplace is the intermediary which adds value by facilitating this connection using a proprietary platform.www.managementstudyguide.com/marketplace-bu…The operating model of a marketplace depends on two basic strategies. First, the marketplace brand attracts the buyers and the sellers to use its platform and develop a network effect. That is, each party attracts the other party to the platform. Second, the marketplace provides a platform for the buyers and the sellers to interact and trade.www.feedough.com/marketplace-business-model/ - People also ask
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