Successfully implementing a freemium acquisition model requires limitations on certain aspects of your product to differentiate between free and paid plans: 1. Feature lim… See more

A freemium model helps lower CAC and the amount you spend on marketing, but it also has … See more

Zapieris a B2B web application that allows users to connect different digital tools through sequences of automated triggers. Its freemium model gives users a taste of what the pr… See more

Spotifyis a good example of how B2C companies use this model. It's a music streaming app where users can play music from their preferred device, like songs, create and … See more