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- Pilots controlling an aircraftEffectual entrepreneurs, like pilots controlling an aircraft, steer their ventures by leveraging the resources they have at their disposal. However, they do not navigate alone. They actively engage in co-creation with other "pilots" – stakeholders, partners, and customers – who bring their own unique resources and perspectives to the venture.effectuation.org/the-five-principles-of-effectuation
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The Five Principles of Effectuation
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Effectuation makes entrepreneurship learnable. Effectuation is being adopted …
What is Effectuation? Effectuation 101
WEBJan 7, 2021 · Effectuation is a process theory that explains the process that entrepreneurs use to create new ventures. When looking at ways to …
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WEBEffectuation: Lessons From Expert Entrepreneurs | Coursera. Taught in English. 21 languages available. Some content may not be translated. Enroll for Free. Starts Jun 2. Financial aid available. 1,876 already …
WEBNov 28, 2017 · We found that effectuation processes were not homogenous across episodes but differed in terms of five process characteristics: perception of uncertainty, nature of aspirations, …
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