disadvantages of voluntary chains - Search
  1. Voluntary chains vs. Corporate soft brand chains: …

    • Results of all three parts of the research showed that affiliation with the voluntary chain had more value for the hotel owner than affiliation with the corporate soft brand. Voluntary chain hotels historically had si… See more

    Introduction

    In the modern hotel industry, the hotel owners can choose from different branding options: Independence (non-affiliation), traditional franchise, and soft brand that includes vo… See more

    Hospitality Net
    Literature Review

    When reviewing the literature, I had three goals. First, I wanted to find the answers to these important questions: 1. Is there a value of affiliation with the brand? 2. What are the adv… See more

    Hospitality Net
    Methodology

    To examine the differences in value for the hotel owner of these two branding strategies, this study used three approaches: 1. Compared key performance indicators o… See more

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    KPIs

    STR Global supplied two custom 6-year trend reports (January 2013 - September 2019). For this study, data of the 57 months of operation was used, from January 2015 until Septe… See more

    Hospitality Net
    Noi and Market Value

    The second part of the research aimed to compare NOI and Market Value of the hypothetical voluntary chain and corporate soft brand hotel that operates in the same economic c… See more

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  2. Chain store | Retail Strategies & Benefits | Britannica Money

     
  3. Voluntary chain store | business | Britannica

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  5. Explanation of the meaning and importance of chain store …

  6. Affiliation with the Soft Brand: Pros and Cons - Hotel …

    WEBAug 31, 2020 · Powell (2017) posited that affiliation with the voluntary chain usually costs less than affiliation with a corporate soft brand chain. Powell (2017) also reported that shorter-term agreements, more flexibility, and …

  7. People also ask
    Are voluntary chains better than corporate soft brand chains?Powell (2017) posited that affiliation with the voluntary chain usually costs less than affiliation with a corporate soft brand chain. Powell (2017) also reported that shorter-term agreements, more flexibility, and independence in the contract are other advantages of the voluntary chains over a corporate soft brand chains.
    What are the disadvantages of chain stores?The main competitive disadvantage of chain store organizations is their centralized direction and their rigidly standardized operating procedures, which tend to limit individual selling units’ flexibility and hinder useful innovations. Chain stores also tend to offer fewer customer services than individual stores.
    What is a voluntary chain store?Other articles where voluntary chain store is discussed: marketing: Voluntary chains and retailer cooperatives: These are associations of independent retailers, unlike corporate chains. Wholesaler-sponsored voluntary chains of retailers who engage in bulk buying and collective merchandising are prevalent in many countries.
    What contributes the most value to a voluntary chain?The contribution proportions of different value elements demonstrated that for the voluntary chains majority of value was derived from sales, marketing, and distribution support (33%), low cost of affiliation (28%), and brand reputation (17%).
  8. Antecedents and Consequences of Cooperation in Retail …

  9. (PDF) Voluntary retail chains and the threats and opportunities of ...

  10. What is the future of the voluntary chain model?

    WEBApr 29, 2018 · The first voluntary hotel chain was created in 1946 byÊ Best Western and the concept was quickly followed by others. The 80’s saw a second major wave of new voluntary chains such as The Leading …

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