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  2. Dictionary

    mar·ket re·search
    [ˌmärkət ˈrēsərCH, ˌmärkət rəˈsərCH]
    noun
    market research (noun)
    1. the action or activity of gathering information about consumers' needs and preferences:
      "the company has just completed market research on a new type of organic toothpaste" · "a market-research company"
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  3. People also ask
    What does marketing research mean?Need even more definitions? Subscribe to America's largest dictionary and get thousands more definitions and advanced search—ad free! The meaning of MARKETING RESEARCH is research into the means of promoting, selling, and distributing a product or service.
    What is market research?**Market research** is the systematic collection, analysis, and interpretation of data about a specific market, industry, or consumer segment. It involves studying customers, competitors, and market dynamics**Market research** is the systematic collection, analysis, and interpretation of data about a specific market, industry, or consumer segment. It involves studying customers, competitors, and market dynamics
    Includes AI generated content
    What is the difference between market research and marketing research?Market research, marketing research, and marketing are a sequence of business activities; sometimes these are handled informally. The field of marketing research is much older than that of market research.
    What do you need to know about market research?At the end of your market research process, you want to have a clear idea of who your target market is—including demographic information like age, gender, and where they live—but you also want to start with a rough idea of who your audience might be and what you’re trying to achieve with market research.
     
  4. Market research is the process of evaluating the viability of a new service or product through research conducted directly with potential customers. It allows a company to define its target market and get opinions and other feedback from consumers about their interest in a product or service.
    www.investopedia.com/terms/m/market-research.asp
    Market research is defined as the systematic collection, analysis, and interpretation of data about a specific market, industry, or consumer segment. It involves studying customers, competitors, and market dynamics to identify opportunities, mitigate risks, and make informed business decisions.
    ideascale.com/blog/what-is-market-research/
    Market research is a way of getting an overview of consumers' wants, needs and beliefs. It can also involve discovering how they act. The research can be used to determine how a product could be marketed. Peter Drucker believed market research to be the quintessence of marketing.
    en.wikipedia.org/wiki/Market_research
    Thus, marketing research may also be described as the systematic and objective identification, collection, analysis, and dissemination of information for the purpose of assisting management in decision making related to the identification and solution of problems and opportunities in marketing.
    en.wikipedia.org/wiki/Marketing_research
     
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  6. WEBMarket research is the process by which companies seek to collect data systematically to make better decisions. Still, its true value lies in the way in which all the data obtained is used to achieve a better knowledge …

  7. Market Research - Definition, Process, Types, Examples

  8. WEBJun 1, 2021 · Learn what market research is, why you need it, and how to do it for your business. This guide covers the basics of primary and secondary research, qualitative and quantitative research, and tips for …

  9. WEBJan 21, 2021 · Learn what market research is and why it's important for businesses. Explore four types of market research studies: interviews, focus groups, surveys, and secondary data.

  10. What Is Market Research & Why Is It Important?

    WEBMar 10, 2021 · Market research definition: Market research means to systematically collect and analyze data about a target market or defined segment. It’s a multivariate process that uncovers key facts …

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