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- nounmarket research (noun)
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- Market research is a process of evaluating the viability of a new service or product through research conducted directly with potential customers1. It is a way of getting an overview of consumers' wants, needs, and beliefs2. Market research allows a company to define its target market and get opinions and other feedback from consumers about their interest in a product or service1. It involves collecting and interpreting data during product development or marketing to help businesses make informed decisions3.Learn more:✕This summary was generated using AI based on multiple online sources. To view the original source information, use the "Learn more" links.Market research is the process of evaluating the viability of a new service or product through research conducted directly with potential customers. Market research allows a company to define its target market and get opinions and other feedback from consumers about their interest in a product or service.www.investopedia.com/terms/m/market-research.aspMarket research is a way of getting an overview of consumers' wants, needs and beliefs. It can also involve discovering how they act. The research can be used to determine how a product could be marketed. Peter Drucker believed market research to be the quintessence of marketing.en.wikipedia.org/wiki/Market_researchMarket research refers to a business strategy wherein an organization analyzes the market trends, competition, and consumer preferences ahead of launching new products or services. It involves collecting and interpreting data during product development or marketing to help businesses make informed decisions.www.wallstreetmojo.com/market-research/
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