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- In marketing management, a market is defined as the set of all actual and potential buyers of product and services1. It is a place where potential buyers and sellers meet to exchange goods and services2. Both parties play a significant role in fixing the prices, where the buyers determine the demand and the seller determines the resources2.Learn more:✕This summary was generated using AI based on multiple online sources. To view the original source information, use the "Learn more" links.The set of all actual and potential buyers of product and services. The sellers offer products/services and communication. In return, they receive money and information from buyers and markets.www.marketingtutor.net/what-is-a-market/A market is nothing but a place where potential buyers and sellers meet to exchange the goods and services. Here, both the parties play a significant role in fixing the prices, where the buyers determine the demand and seller determines the resources.byjus.com/commerce/difference-between-market-a…
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