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- Characteristics of business markets include12:
- Smaller number of buyers compared to consumer markets.
- Influence by business objectives rather than personal objectives.
- Higher level of bargaining power for businesses.
- Transactions based on credit rather than cash.
Learn more:✕This summary was generated using AI based on multiple online sources. To view the original source information, use the "Learn more" links.Business market characteristics
- Business markets often serve a smaller consumer market that contains large buyers.
- Business markets can facilitate business between companies that are far away from each other in terms of location.
www.indeed.com/career-advice/career-developme…Characteristics of Business Markets
- Business markets usually involve a smaller number of buyers as compared to the consumer markets.
- Business market buyers are more influenced by their business objectives rather than personal objectives.
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