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Key Takeaways
- A target market is a group of customers with shared demographics who have been identified as the most likely buyers of a company's product or service.
- Identifying the target market is important in the development and implementation of a successful marketing plan for any new product.
- The target market also can inform a product's specifications, packaging, and distribution.
www.investopedia.com/terms/t/target-market.asp- People also ask
What Is a Target Market? And How to Define Yours
WEBMar 5, 2024 · A target market is a specific group of people with shared characteristics that a business markets its products or services to. Companies use target markets to thoroughly understand their potential …
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WEBTarget Market Definition. In marketing, the target market refers to the group of consumers whose characteristics, desires, and needs are aligned with the products and services offered by a particular brand. This …
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WEBAug 16, 2022 · The essential characteristics that define a target market differ depending on the product, and the product characteristics you promote will vary based on the target market. For example, a sports …
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WEBThe target market typically consists of consumers who exhibit similar characteristics (such as age, location, income or lifestyle) and are considered most likely to buy a business's market offerings or are likely …
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WEBThe most common types of target markets are based on geographic location, psychographic and behavioral characteristics, and demographic data like age, gender and income.
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WEBAug 8, 2022 · A target market is a group of customers for which your products and services are aimed. First defined by an industry (i.e., healthcare, travel, technology, etc.), it represents a specific subset of the …
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