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- Buyers recognizing a problem/needLearn more:✕This summary was generated using AI based on multiple online sources. To view the original source information, use the "Learn more" links.The buying process starts with buyers recognising a problem/need. The buyer senses a difference between his/her actual state and a desired state. The need can be triggered by internal or external stimuli. In the former case, one of the person’s normal needs — hunger, thirst, sex, rise to a threshold level and become a drive.www.businessmanagementideas.com/consumer-b…The buying process actually starts when you sense a difference between your actual state and your desired state. This is referred to as problem awareness or need recognition.openstax.org/books/principles-marketing/pages/3-…
The stages of the consumer buying process
- 1. Need recognition A sale officially begins when a customer realizes they have a need or a want. ...
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