The LaSalle had its beginnings when General Motors' CEO Alfred P. Sloan noticed that his carefully crafted market segmentation program … See more

Built by Cadillac to its high standards but at a dedicated factory at Wyoming Road Assembly, the LaSalle soon emerged as a trend-setting … See more

In its final years, the LaSalle Series 39-50 was once again more Cadillac-like in its appearance and details, and was essentially identical … See more

For media outlets, when referring to the cars in visual or print media reporting the proper nomenclature is to identify them "LaSalle" as they … See more

What emerged as the LaSalle in 1927 was introduced on the GM C platform with the Cadillac V8. The 1927 LaSalle was designed by Harley Earl, who had a 30-year career at … See more

Beginning with the 1934 model year, a significant portion of the LaSalle, now called the Series 50 Model 350, was more closely related to the Oldsmobile L-Series, Buick Series 40 See more

In his 2013 article, "GM's Road Not Taken", Robert Cumberford reviewed the restoration of GM's 1955 Motorama La Salle II Roadster. … See more