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- 4.5 out of 5 stars is a rating that represents near perfection and high customer satisfaction1. It is also the ideal average star rating for purchase probability23, as it is more influential and trusted than a 5-star rating2435. A 5-star rating may seem too good to be true and raise doubts in customers' minds435.Learn more:✕This summary was generated using AI based on multiple online sources. To view the original source information, use the "Learn more" links.A 4.5-star ranking represents near perfection in terms of customer satisfaction. A rating of 5 stars may suggest that reviews have been manipulated. But a rating of 4 stars seems more accurate because it leaves an opportunity for improvement and shows that the company is constantly working to improve things.reviewgrower.com/4-5-stars/What we’re referring to is the undeniable power and influence of the 4.5-star rating. It may seem counterintuitive at first, but research shows that businesses consistently getting 4.5 out of 5 stars tend to perform better than those who manage to get that stellar five-star rating month in, month out. Why is that?www.getweave.com/the-power-of-the-4-5-star-revi…Most people think it’s too good to be true. According to research by Northwestern, purchases are most influenced by reviews with an average rating of 4.2 to 4.5 stars out of 5 — making this the ideal average star rating for purchase probability.www.reviewtrackers.com/blog/5-star-rating/The best rating is around 4.2-4.5. Research showed these ratings are the most influential and most trusted. The rating of 5 raises doubts in customers' minds, who think it is "too good to be true".www.omnicalculator.com/statistics/five-star-ratingResearch has shown that a review score of less than 5 out of 5 is often perceived by consumers to be more realistic with some consumers going as far as to say that a 5 out of 5-star rating “seems a little too good to be true”.trustist.com/review-scores-why-4-9-is-better-than-5-0/
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